RBC Becomes Worldwide Partner of the 43rd Ryder Cup 2021

RBC, the PGA of America, and Ryder Cup Europe have announced a one-year deal that will make Canada's largest bank a Worldwide Partner of the 2021 Ryder Cup, which will be held September 21-26, 2021, at Whistling Straits in Kohler, Wisconsin. Established in 1927, the biennial competition pits 12 of the top professional golfers from the United States against the top professional golfers from Europe in a head-to-head match play competition, and has become one of the world's greatest sporting events, captivating an audience of millions around the world.

“The Ryder Cup is an iconic event, representing the very best of golf – bringing a global audience together and generating an unique energy and excitement associated with team competition in golf,” said Mary DePaoli, Executive Vice-President and Chief Marketing Officer, RBC. “As one of the most anticipated events on the global sports calendar, RBC is pleased and delighted to be a Worldwide Partner of the 43rd Ryder Cup, and to help deliver this historic event to RBC customers and golf fans across the world.”

RBC's relationship with the 43rd Ryder Cup will feature prominent on-course branding, strategic media integration, and unique onsite hospitality for RBC customers. This hospitality will provide RBC customers exclusive viewing locations as well as one-of-a-kind golf and event experiences. RBC will also get significant broadcast and digital assets, expanding RBC's visibility in golf at one of the season's top tournaments.

“We are delighted to welcome RBC to the Ryder Cup family in 2021, for what is shaping up to be one of sport's most anticipated international events in recent memory,” said PGA of America CEO Seth Waugh. “RBC has long established itself as a financial leader with a superb reputation that knows no boundaries, which fits well with the Ryder Cup's worldwide reach.”

“RBC has long been a supporter of golf, and we are pleased that they will now join our commercial family for the Ryder Cup, becoming the latest worldwide brand to be part of our Worldwide Partner programme,” said Guy Kinnings, European Ryder Cup Director. “We look forward to working together at Whistling Straits, and we hope everyone connected with RBC enjoys the experience of one of sport's most famous events.”

RBC has a long history of supporting the game of golf in both the United States and Canada, and is presently the title sponsor of two PGA TOUR tournaments, the RBC Heritage and the RBC Canadian Open. RBC is also pleased to sponsor a world-class roster of Team RBC players who represent the RBC brand and compete on the PGA and LPGA TOURs. With 14 Canadian, American, and international ambassadors, including World No. 2 Dustin Johnson, Ryder Cup U.S. Team Vice Captain Jim Furyk, European Team Vice Captain Graeme McDowell, and World No. 7 Brooke Henderson, Team RBC represents the peak of golf performance. RBC was also a proud supporter of both the 2010 and 2012 Ryder Cup matches.

“It's a privilege to be a Vice Captain for the United States Team at the 43rd Ryder Cup, and having RBC as a Worldwide Partner for this year's tournament is extremely special,” Furyk said. “RBC is a big supporter of golf, and I can't wait to get back inside the Team Room at Whistling Straits.”

“I'm extremely pleased to be a Vice Captain for the European Team in the 43rd Ryder Cup,” said Team RBC ambassador Graeme McDowell. “Having played in this tournament four times and served on the support team in 2018, my experience and memories of the Ryder Cup are very unique. It's wonderful to have RBC as a Worldwide Partner for this year's event.”

RBC, as a purpose-driven global financial organization, is deeply dedicated to giving back to communities. RBC has contributed more over $25 million to local organizations in Canada and the United States via the RBC Heritage and RBC Canadian Open events.